the signing of contract with Studio Gale (South Korea),
August Media (Singapore), Synergy 88 (Philippines) and
Karrot Entertainment (London) for the production of 2D
entertainment and educational television series called “Tish
Tash.” From left: Jyotirmoy Saha, CEO at August Media
Singapore; Elize Estrada of Synergy88; Jackeline Chua,
Managing Partner at Synergy88 Philippines; Undersecretary
Mon Ibrahim of the Department of Information and
Communications Technology (DICT); Assistant Director Anthony
Rivera of Department of Trade and Industry-Export Marketing
Bureau; Froilan Pamintuan of Philippine Trade and Investment
Center France; and Emmylou Delfin of DICT.
shines at MIPCOM 2018
October 24, 2018
MAKATI CITY – THE
Philippine animation industry has been featured as a major
international content player at the annual Marche’ International des
Programmes de Communications (MIPCOM), the convergence of the
world’s most influential industry players in global television and
entertainment, which include major acquisition executives,
production studios, and producers who seek the right partners in
television, film, web-based over the top (OTT) services or
subscription video on demand (SVOD), live-action, and animation.
The Philippine delegation
to this year’s MIPCOM, which opened its doors to 3,800 delegates and
4,800 buyers from 110 countries, offered the world-renowned
animation capabilities of Filipinos and the country’s own creative
intellectual Property (IP) assets.
Philippine companies also
actively engaged in business meetings and networking activities held
on the sidelines of MIPCOM 2018. They benefited from the sharing of
information on industry trends with other companies through a series
of talks conducted at the Palais des Festival in Cannes from October
15 to 18, 2018.
Through the MIPCOM, they
were able to re-connect with their previous business leads and
existing clients and forge partnerships with global studios for
animation services, co-production, and content distribution.
The delegation also
included animation companies like the Manila-based Toon City, which
ranked 22nd of the 50 best animation studios in the world, and
Synergy 88, which featured the Filipino Anime series “Barangay 143”
currently airing on GMA Network.
Among other animation
companies that participated in MIPCOM 2018 were ASI Animation
Studios Inc., Toast & Brew Animation and Game Design Studios,
IdeaQuest Studios, and Xentix Toon.
The Philippines’ presence
in the event also secured its reputation as a competent source of
game development and animations services. Through MIPCOM, the
country also urged IP asset owners to take advantage of the growing
Philippine content market.
“We are here to support
the Animation Council of the Philippines Inc. (ACPI),” said
Undersecretary Monchito Ibrahim of the Department of Communications
and Information Technology (DICT).
“As a first timer to
MIPCOM, I have come to realize that this is not just any event, but
the global marketplace for content, where deals are done instantly,
and where entertainment companies are now more than ever in need of
more content such as animation, film, and drama, among others” he
This year, the delegation
also focused on promoting the Philippine services for global
animation and on upholding the IP assets or the content developed by
The business matching
component of the country’s participation in MIPCOM was led by the
Department of Trade and Industry-Export Marketing Bureau (DTI-EMB)
while the exhibition component was managed by the DICT.
Nora Terrado of the DTI-Trade and Investments Promotion Group, which
administers the EMB, said that the delegation’s participation in the
MIPCOM reflected the strong capabilities of Philippine creative
“We are glad that Filipino
animators are now taking advantage of the opportunities in the
global content market,” she said.
“We at the DTI are working
hand in hand to give our local creative industries sufficient
support and fitting avenues that can help them grow and flourish,”
As it gathered global
acquisition executives, production studios and producers,
distributors, and content creators to discuss trends, MIPCOM has
also seen a strong collaboration among the DTI, DICT, and the Film
Development Council of the Philippines (FDCP).
“Animation is one of our
strengths and one of the shows we are promoting here is ‘Barangay
143,’ the Philippines’ first-ever anime” said FDCP Executive
Director Wilfredo C. Manalang.
The delegation also
received support from the country’s two major media networks GMA 7
and ABS-CBN, as well as from ACPI members Toon City, ASI Studio,
Synergy88 Digital Inc., Toast and Brew Studios, and Idea Quest.