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PIA 8 endeavors to professionalize the media

By Philippine Information Agency (PIA 8)
May 20, 2006


Director Olive Tiu

TACLOBAN CITY, Leyte  –  Believing that there is a need to professionalize the information and communication service in Region 8, the Philippine Information Agency 8 recently signed a memorandum of agreement with the Commission on Higher Education, the Department of Education and the Asian Development Foundation College.

The agencies mentioned, all commit to provide a venue where the media practitioners, the information officers and the advisers of school publications will have the chance to pursue a degree in Bachelor of Arts in Freelance Journalism or Bachelor of Arts in Broadcasting.

It has been observed that not all media practitioners in the Region had formal training in journalism. The same is true with the information officers in some government agencies and local government units. In schools, some of the advisers of the school publications have had formal training in Journalism so they are not really adept in teaching the students about school publications.

The target students, most of whom are already working, need not worry that they will be absent from their classes because the curriculum for this special courses was designed in such a way that they need not go to school everyday. This is the work-based method of learning. So the student can pursue her education and continue working at the same time.

A brainchild of PIA 8 Director Olive Tiu, the project was immediately supported by CHED 8 Director Ma. Rita Ortiz and DepEd 8 Director Sol Matugas.  Dr. Edward Chua of the Asian Development Foundation College accepted to be the service provider and to make it easy, financially, to the students by charging minimal fees.

Director Tiu is grateful that these agencies have the same vision of professionalizing the media who is tasked of providing the right information to the people. Well informed people are empowered people and when people are empowered, development of a community is not remote, Director Tiu said.

Director Tiu is calling on media practitioners, information officers and advisers of school publications to enroll in this special course at Asian Development Foundation College.  Those who would like to enroll may get a certification from PIA so that ADF College will accept them in the special course.